Tuesday, August 17, 2010
FASHION FIX: Venus Williams to host Legends Clinic, wear limited-edition dress
Venus Williams will be taking part in a Legends Clinic to help celebrate Polo Ralph Lauren's sixth year as Official Apparel Sponsor for the US Open. It's a live interactive virtual tennis clinic produced in partnership with Mercedes-Benz and will feature the 7-time Grand Slammer answering questions, demonstrating techniques and offering tips during the 1-hour session. The premium lifestyle brand held its very first Legends Clinic featuring Boris Becker during Wimbledon earlier this summer.
During the clinic V will be wearing a limited-edition dress designed by Polo Ralph Lauren in partnership with her fashion label, EleVen. The dress will be accompanied by a limited-edition polo and sold on-site at the US Open Polo Ralph Lauren Shop, online at RalphLauren.com and at Macy's Herald Square in New York, with 15% of the proceeds going to the Women's Sports Foundation.
“It is truly exciting to partner with Polo Ralph Lauren in this unique endeavor and to bring my professional expertise and personal experiences to tennis fans around the world,” said V.
The Legends Clinic will take place on Thursday, August 26, at 2PM EST and can be streamed live at RalphLauren.com and accessible through mobile devices at m.ralphlauren.com/USOpen.
Labels: fashion, mobile marketing, partnership, sports marketing, style, tennis, US Open, Venus Williams
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I love the dress. Very old school.
ReplyDeleteAshley
It's great to see Vee in something very traditional and sporty for a change!
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