Bigger & better: Street & Smiths Sports Business Journal is reporting that Roger Federer is about to sign a lucrative 10-year extension with sponsor Nike that could be worth an estimated $13 million a year, making the Swiss one of the highest paid Nike athletes from any sport. In contrast, according to the report, Maria "Shriek"apova brings in $6 million a year while Tiger Woods' contract, the gold standard in the Nike stable, is believed to be worth $40 million a year.
The World No. 1's current contract, which he signed in 2002 and expires next month, was negotiated by Fed himself and is said to be worth $1 million annually - pennies in the tennis business.
Phew - we were worried for Fed but we think he and Mirka will finally be living the good life now.
(image via Rick Stevens/AP)
Monday, January 28, 2008
THE LOW DOWN: Is Roger Federer set to sign lucrative 10-year extension with Nike?
Labels: media, Nike, Roger Federer, sponsorship, sports marketing, tennis
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