Google Down the Line!: 2014-06-08


Friday, June 13, 2014

FASHION FIX: Welcome to a Nike Wimbledon


Hiya. Yes, it’s been a long break but certainly not as long as a Maria Sharapova mid-match dress change, no? It feels good to be back and right before my fave Grand Slam of the year, Wimbledon.

First, let me catch you up on what’s been going on. Let’s see. Well, we’re moving to LA in September, which is pretty insane. I love NYC and it will always have a place in my heart, but sometimes a change is in order. Now I’m California dreamin’ as it were. Think about it – I’ll be getting to play tennis all year long. Why yes, I’ll take it.

We also began the adoption process. Raising children has always been a dream and this year we finally started to make it happen. I would say by this time next year we could be PARENTS. Cray. There were some smaller things that have happened, but those are the significant ones.

I still kept up with the on- and off-court happenings in the tennis world, including the best women's major final in FOREVAH at Roland Garros. Pretty exhilarating stuff from Sharapova and Simona Halep. The men's final had its share of drama, but at long last it didn't outshine the quality and fierceness of the ladies'. But seeing Rafael Nadal capture 9 French Open titles and tie Pete Sampras with 14 was something special. Wait, isn't someone supposedly getting married this weekend? Speaking of marriage, you're better of without him, Woz. TRUST.

Anyway, what's more fitting than a fashion post to kick things off? Nike just released the Wimby duds for their top ballers, although Li Na is mysteriously absent. Your guess is as good as mine. You can click on each image for a closer look.


Rafael Nadal. The men’s top baller will be attempting to win his third Wimbledon title while working the 2014 Premier Rafa Crew, redesigned Nike Premier Rafa Jacket, and the Nike Gladiator Premier 7-inch Shorts.


Roger Federer. The Swiss will be hoping to add to his record 17 major titles at SW19 while showcasing the Nike Premier RF Polo, Nike Premier RF Cover-Up, Nike Gladiator Premier 9-inch Shorts and the Nike Zoom Vapor 9.5 Tour.

According to Fed, "The goal for my footwear and apparel is always lightness, comfort and style. What I'm wearing has to look good, be as breathable as possible and let me be faster to the ball. You can see in what I'm wearing for London that we've honored the tradition and elegance of this tournament, but that there is still real innovation in the fabrics and tailoring of my apparel that reflects my personal style and gives me the best chance of winning."

Grigor Dimitrov. He may have fallen at the first hurdle of Roland Garros, but Grisha will be feeling good with the grass finally under his Nike-clad feet. The Bulgarian will be styling the Nike Advantage UV Crew made from Dri-FIT UV fabric and the Nike Gladiator 2-in-1 Shorts.


Serena Williams. Wanna bet ReRe is gearing up for an all-out assault on the slick stuff after her humiliating defeat in Paris? She’ll take on pretenders for the crown wearing the all-white unique Nike Novelty Knit Dress that features a front bodice crafted from sweat-wicking Dri-FIT jersey fabric.

The world’s top lady baller has this to say about her partnership with Nike: "It's always a fun challenge when I work with Nike Tennis to create looks and clothing that let me express myself and my unique style while respecting the tournament. What I wear on-court is a key part of my advantage out there, so we focus on making my dress lightweight and allowing for full movement while not compromising on style."


Maria Sharapova. After capturing her second title in the City of Light, Sharapova will be looking to do the same in London where she will celebrate the 10-year anniversary of her run to the title as a scrawny but feisty 17-year old. The Russian will be working the unique Nike Premier Maria Dress “specially designed for superior ergonomics while projecting a luxurious silhouette.” Her kicks will be a white and gold NikeiD version of the iconic Nike Zoom Vapor 9 Tour. Additionally, Eugenie Bouchard and Madison Keys will be showcasing the Maria Team Collection that features the Nike Premier Maria Skirt paired with the Nike Premier Maria Tank.


Victoria Azarenka. The Belarussian basher has been hobbled by a niggling foot injury for the last three months, but she plans to return to action at Eastbourne. Vika will mark her arrival on the pristine lawns of the All England Club wearing the Nike Advantage Solid Tank, Nike Printed Pleated Woven Skirt combination and Nike Lunar Ballistec footwear.

All the styles are available at Nike.com.

(via NikeInc.com)

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